01/ Overview

The Galleria Mall, Dubai, wanted to create a digital Scavenger Hunt for the Halloween season.

In partnership with OCO, GTECH designed and built a web app where users can search for clues hidden in 6 spooky characters around the mall.

Once the user gets all codes right, they are presented with a QR code which they can physically scan on a vending machine at the mall to receive a gift.

The event was a huge success with over 1,400 families participating.