Simplifying Portfolio Management for a Financial Services Company with a User-Friendly CMS
We worked with Allied Investment Partners PJSC (AIP), a licensed and regulated financial services company, to enhance their online presence with innovative web design and attract more customers.
As a company that offers a wide range of financial services and product offerings, including Asset Management, Wealth Management, Investment Banking, and Research, AIP needed a modern, user-friendly website that showcased its brand and services.
Executing and Crafting an Innovative Website Design for AIP
To achieve this, we conducted a thorough UX/UI study based on AIP’s competitors. Based on our research, we created a sleek and modern design that incorporated the latest web design principles and best practices for user experience and engagement.
We then converted the designs to HTML and integrated them with a modern CMS, WordPress, to allow for easy editing and addition of content.
WordPress is a User-friendly CMS that is known for its user-friendly interface, which makes it easy for AIP’s staff to make updates and changes to the website without any technical expertise. Additionally, we helped migrate the website to AIP’s existing hosting, ensuring that the website would remain secure and stable.
The new website is mobile responsive and easy to navigate, providing an optimal user experience across all devices. We also set up Google Analytics to monitor traffic metrics, including the number of visitors, bounce rate, and pageviews. These insights have allowed AIP to make informed decisions about its website and adjust its online strategy as needed.
Driving Growth and Success: The Impact of AIP’s New Website For Wealth
Overall, the new website designed and developed by us has helped AIP establish a stronger online presence and attract new customers. The modern, user-friendly design, easy-to-use CMS, and mobile-responsive layout have resulted in increased engagement and higher conversion rates.